Even though I have been natural since birth, I like to say I started my natural hair journey in middle school because that is when I actually started to care about and tend to my hair. Since a young age, I have struggled to master cute natural hairstyles that best fit me. Like Megan Thee Stallion says, “I gotta switch up my style every week. I gotta switch up my hair everyday,” and personally speaking, I like to be creative and switch it up often. I’ll admit, there were often times when I found myself spending hours and hours watching YouTube videos of my favorite Black natural hair influencers, when in reality, that could have been time spent studying more or working on assignments. However, my love and passion for hair care was imminent and grew immediately.
One of my favorite YouTubers to watch, and an OG within the natural hair community, is Miss Whitney White, or Naptural85 as her YouTube community knows her best. Launching her YouTube channel and uploading her first video back in 2009, Whitney, throughout the years, documented her natural hair journey, spotlighting the highs and lows of maintaining natural hair and finding the right products for your hair. Inspired to transition to her natural curls, Whitney took it upon herself to start creating her own products, made from natural, nutrient-rich products, that best supported and cared for her hair. Within a short amount of time, Whitney witnessed her hair flourish and what started from a mini afro from her big chop quickly grew to 12 inches in the matter of a year. Not only was the length she was able to achieve impressive, but her curls looked so healthy, beautiful, and moisturized. Amazed by her hair’s transformation and its reaction to her DIY hair products, let’s just say I was immediately hooked and subscribed to her channel in a matter of seconds.
When the news was announced that Whitney dropped her own hair care line, Melanin Haircare, I went straight to YouTube to watch reviews of her products. As expected, the reviews were amazing, so I was even more excited to get my hands on the new products. This signature collection includes shampoo, leave-in conditioner, pure oil blend, and a curling styling cream, perfect for your everyday, wash-and-go styling. On top of that, all products are silicone free, sulfate free, petroleum free, mineral oil free, paraben free, phthalates free, and formaldehyde free. Since its official launch in 2015, Melanin Haircare has expanded, as it continues to strive to provide quality products to promote healthy hair care for all, and excitingly has expanded its sales into ULTA Beauty storefronts. Whether you want to achieve the perfect wash-and-go or curate the perfect twist out showing off your healthy, juicy curls, Melanin Haircare is for you! Head over to melaninhaircare.com or go to your local ULTA Beauty and add these holy grails to your cart ASAP!
Shop The Collection!
African Black Soap Reviving Shampoo
Retail Price: $20
Why You Should Buy: Melanin Haircare’s African Black Soap Reviving Shampoo is enhanced with mineral-rich moisturizing cocoa and shea butters argan, and pro-vitamin B5 to condition and promote increased elasticity and flexibility of the hair. It works to promote hair growth and a beautiful, healthy sheen. The addition of the charcoal powder helps to absorb toxins on the hair and scalp to detoxify, and gently exfoliate for continuous healthy hair growth and manageability!
Retail Price: $22
Why You Should Buy: This Multi-Use Pure Oil Blend is sure to impress and delight! Its non‑greasy, lightweight formula contains some of the richest, most nourishing oils on the market. These oils were specifically curated because of their ability to penetrate the hair shaft in order to nourish and rebuild, while also locking in that precious moisture for hydration longevity. Designed to soften, nourish, and seal, you’ll also appreciate how their Multi-Use Pure Oil Blend helps to detangle those pesky knots, making wash day and styling much easier!
Multi-Use Softening Leave-In Conditioner
Retail Price: $23
Why You Should Buy: This moisture-rich, leave-in conditioner is designed to soften, smooth, instantly detangle your knots, and help to repair your hair from the inside-out, from roots to ends! This luxurious formula contains some of the most effective hair-strengthening and conditioning agents on the market. Use it seven different ways! As a pre-poo, a detangler, a conditioner, a deep conditioner, a leave-in conditioner, a styling cream, and to rehydrate your hair throughout the week!
Twist-Elongating Styling Cream
Retail Price: $20
Why You Should Buy: This lightweight, elongating style cream is designed to instantly hydrate and seal the moisture into your hair, making it more manageable, while also helping to detangle and reduce knots! Complete with hydrating and reparative aloe vera, plumping avocado and sweet almond oil, and vitamin-rich argan oil, this is one powerfully luxurious and hydrating style cream!
Cover Art: @smard.art
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